small & mighty

small & mighty

A little really does go a long way

To come up with our best ever Persil liquid, we had to really concentrate. Because that's what new Persil small & mighty is – it's a liquid detergent that's twice as concentrated. Which means you'll only need ONE small cap of liquid to handle each load of washing.

Being twice as concentrated means it's small, so it's easy to pour and store. It's mighty too, bursting with pre-treating agents giving it the power to produce brilliant results, even at low temperatures. And because it's 2x concentrated, it only takes ½ the water to make it, ½ the packaging volume to put it in and ½ the lorries* to deliver it.

Persil small & mighty is available now in Bio, Non-Bio, Colour Care, Aloe Vera and Persil with Freshness of Comfort varieties.

Persil small & mighty – small cap, mighty results.

*Half the packaging as measured by the volume of waste. Half the water as used in production.


Testing for colour fastness
Problem Stain? Take a look at out Stain Solver